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With Uduak Oduok, Esq.
How to Gain Media Buzz for Your Music, Fashion Design, Film and Other Creative Arts
Being a hardworking creative artist or entrepreneur is simply not enough in today’s world. There are necessary and added steps creative artists must take to clearly communicate their personal and corporate identities, succinctly, to the press to generate media buzz and sales leads. How do you do that? In this seminar, media insider and attorney, Uduak Oduok, covers exactly how. Oduok addresses both traditional and new media (social media) tools and resources to help you clearly communicate your brand identity to the press. Topics include public relations/market positioning strategy, press releases, press kit, online and social media marketing and promotions, and handling negative media buzz.
1. Understanding Offline and Online Media
2. Know Where to Find Media
3. Know What the Media Wants
4. Know What to With the Info. you gather
4. Build Relationships
5. Build Buzz
Uduak Oduok, Esq. has almost two decades of first-hand knowledge in the fashion and entertainment industries. Ms. Oduak has counseled a range of clients from musicians, models, actors and actresses to designers on numerous areas of the law including contracts, business law, fashion and entertainment law, copyright, trademark and intellectual property law.
At 19, Uduak earned her B.A. in Speech Communications, with honors, from San Jose State University. While at San Jose State, she co-founded the African Student Union as well as competed on the school’s debate team winning numerous trophies.
Uduak also a Journalist, launched Ladybrille, the first publication focused on bringing African fashion and entertainment to the West. Recently, Uduak was nominated for the Africa Fashion International Africa Fashion Awards for her, “Outstanding Contribution to Fashion Communications.”